Innovation, research, development… it is very interesting to talk about new projects, prototypes, concepts from your company. Besides talking about the project itself, you show your company is researching, creating, looking toward the future. Partners and customers love to see what will build our future and which company can manage it, create new user friendly habits, write the future with innovations.

Recently, BIC has launched its new platform (initially Rentrée Zen) to help parents during the back-to-school season. They can find their children’s school supplies lists, uploaded by schools on the website. The platform is also upgraded with AI and photo recognition to find supplies directly from a photo of the list.

Link to the platform: rentreediscount.com